Three Challenges. Three Focused Engagements.

Frigg/Market Validation

HOORA/Franchise Sales

TCI/Outbound Sales

01/ MARKET VALIDATION

Validating the US & Canadian Markets

Frigg Business Solutions

15 working days

to establish the team

Customer feedback

by week three

CHALLENGE

GROREV APPORACH

Test demand for a standalone compliance advisory offering.

90-day sprint combining Fractional CRO leadership and SDR execution.

Outcome: A clearer services-plus-platform proposition.

Challenge

Frigg Business Solutions Inc. wanted to validate the market potential for its compliance advisory services across the United States and Canada. In a highly competitive market, leadership needed to assess customer demand and determine whether its standalone advisory offering provided a compelling proposition.

Business Outcome

Customer feedback highlighted the limitations of a standalone advisory offering and pointed toward a stronger services-plus-compliance-platform proposition. Frigg gained strategic clarity to refine its offering, sharpen its positioning, and shape its US and Canadian market approach around actual customer demand.

GroRev Solution

GroRev SalesNair delivered a 90-Day Market Validation Sprint, combining Fractional CRO leadership and a dedicated SDR. Within 15 working days, the outbound team and sales infrastructure were established, including targeted prospect lists and the technology stack. By the third week, customer conversations were generating direct market feedback, which the Fractional CRO translated into recommendations for the offering and go-to-market strategy.

02/FRANCHISE SALES

Turning Inbound Interest into Franchise Sales

HOORA

2 franchise sales

by the second week of calling

CHALLENGE

GROREV APPORACH

Convert inbound enquiries through consistent follow-up.

Multilingual execution from qualification to closure.

OUTCOME: A coordinated inquiry-to-closure process.

Challenge

HOORA needed to convert inbound franchise enquiries into qualified sales conversations and franchise bookings. This required a multilingual sales team, a consistent sales process, and disciplined follow-ups to guide interested prospects through to closure.

Business Outcome

Each sales representative converted 50% of inbound leads into demos, with the first franchise deal closed within 30 days of engagement. The team secured two franchise sales by the second week of calling and achieved a booking rate of two franchisees per representative per week, delivering 3× ROI in Month 1.

GroRev Solution

GroRev SalesNair took ownership of end-to-end inbound franchise sales, covering lead engagement, qualification, demos, follow-ups, and closure. The engagement combined multilingual sales execution with structured team management and accountability for conversions.

03/OUTBOUND SALES

Moving Beyond Founder-Led Selling

Days 1-30

Set up

CHALLENGE

GROREV APPORACH

Create structure and consistency in outbound sales.

GTM strategy, CRM workflows and dedicated execution.

OUTCOME: Qualified pipeline and new customer acquisition.

Challenge

TCI, Inc., a healthcare practice management software company targeting the United States and Canada, relied heavily on founder-led sales. Revenue generation was inconsistent, outbound activity lacked structure, and leadership needed a repeatable sales process to support sustainable growth.

Business Outcome

TCI, Inc. transitioned from founder-dependent selling to a structured outbound sales operation, with standardized execution, qualified pipeline, and new customer logos. The engagement established a repeatable sales foundation to support continued growth.

GroRev Solution

TCI, Inc. engaged the GroRev Sales Growth Partnership to build and operate its outbound revenue engine. Within the first 30 days, GroRev SalesNair established the go-to-market strategy, sales processes, CRM workflows, messaging, and SDR execution model. During days 30–60, outbound campaigns generated qualified pipeline, followed by new customer acquisition during days 60–90.

TCI, Inc.

>

Days 30-60

Pipeline

>

Days 60-90

Acquisition

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Idea to Revenue 90